At onefoursix we pride ourselves in creating high quality, unique social media for our clients but the key to a successful social media platform is being able to manage and plan effectively.

So, what should you expect from a company managing your social media and how do you know who to choose? We take you through our social media management process so that you know you’re in safe hands.

Planning

The first thing we always do with any new social media is sit down with the relevant business and create a plan. This will include what topics need to be covered, themes, delivery and key messages.

We dig deep to get to the nitty gritty and really understand what message your business needs to be pushing – we also offer ideas to support new and upcoming campaigns or ways to improve existing ones.

We always try to incentivise the content we create by understanding and creating KPIs and understand what is required to achieve certain goals.

Goal setting

We set clear goals and objectives – does your business need a better following? Do you need more traffic to your website? How is your audience engaging, can we do more with this?

We set clear goals which we can reach to make your company grow in the best way possible.

Content creation 

Delivering consistent and quality content is what we’re good at. By planning what is required to succeed, we can create relevant content in the form of blogs, news releases and social media posts which can all be used within your social media plan.

It’s always good to have a combination of content so that your readers don’t get bored – they need to be interested and excited in what they’re reading.

Content isn’t just about writing either, images make a big difference on an overcrowded social media feed. Content with relevant images gets 94% more views than content without relevant images according to smart bird social media. Therefore, we take time over the images we choose to deliver on every social media platform we work with.

Our biggest aim is to create content that drives leads. We want you to see results and we want you to see them now.

Reporting

Reporting is an essential part of what we do. This shows the businesses we work with where we’re up to. We provide monthly, weekly and even daily updates if required to ensure that everyone can see the bigger picture.

It allows us to share what’s working well and what could be done better and how it can be improved.

We check your website to see where leads have come from using built in software. For example – did a social media post drive more people to your website? We can tell this by looking on Google Analytics and our dashboards as it allows us to see a website source.

If you want to know more about how social media can positively impact your business get it touch here today.